Macworld 2011: Appetites is a Video Recipe Cooking App for iPad

Macworld 2011: Appetites is a Video Recipe Cooking App for iPad

In my experience as an instructor and tutor I can tell you that 90% of people will remember something better if you show them rather than just tell them. That’s the concept behind the Appetites app for iPad. They’ve collected a selection of hand curated recipes from the best food bloggers and brought them into their studio and filmed them not only talking about the recipe’s but making them step-by-step. Think of it as the cooking channel without the rewinding and pausing.

The app is really beautiful with a clean look that presents the videos front and center, as it should be. you can navigate through the steps by sliding the panels up or down and simply tap on the video to get a rundown of exactly what you need to do. It’s actually very helpful to see the consistency of a mix or the kneading motion that they’re asking you to make live. It teaches technique while you learn to cook the dish without beating you over the head about it.

The recipe is always accessible from a slide out tab on the left so you can see where you are in the overall scheme of things and it features the ability to send yourself a shopping list of all of the ingredients by email.

Appetites will be available mid-February for $4.99 with 6 recipes included from food bloggers like Matt Armendariz of Mattbites and more. There will be 24 recipes available for in-app purchase at launch at $0.99 each with more on the way.

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